Rebecca Hopkins, whose early career was at L’Oreal, spoke of how important it was to keep in mind “the Five Ps”: Product, People, Price, Place and Promotion. It was she said, so important to have a “big idea” and to “tell your story – it’s your brand’s biggest asset”.

One of our successful Young Enterprise companies, Kalafi Discos, was there to get tips from the experts, and we were also delighted to welcome back to Putney, alumna, Camille Goodman (class of 2012) whose U2 Tuition company now has a team of 450 Oxbridge graduates offering tutoring and mentoring to students hoping to get into Oxford and Cambridge Universities.